Hello all success seekers, Today, we are going to talk about how to get subscribers into your Autoresponder. Once you have your Autoresponder set up, it's time to start getting people to request your information. Let me take just a moment right here to make sure we're clear on something. Your Autoresponder is a powerful tool. With proper use and management, it can be the key to a very effective online sales strategy. As with any advertising, there are three keys to success. They are: 1) Test 2) Test 3) Test Your job as an online marketer is going to be to continually test various subject lines, different copy (the body of your letters) and different offers to see what works best with your particular market. We will cover some in-depth testing options very soon. For now, just know that this will be a part of your online marketing life. By testing copy and really finding what works for you and your market place, you can separate yourself from the competition in a big way! I'll give you a clear example from my own experiences. A while back, my sales numbers were WAY off. I was getting anywhere from ZERO sales per day to just a handful. THAT was not going to work for me and I knew it. I started changing my offer around. I changed my subject lines. I changed the copy I was using. I made BIG changes. The very next day, I started using the revised copy and sales went up to more than 10 to 15 per day. Now THAT is a big change. My product and service didn't change. The tools and system didn't change. My ad copy and presentation did... in a big way. And the results were well worth it! So when you seem to have hit a flat spot and sales are slow or even non-existent, it's probably time to revise your ad copy. Ok... so let's talk about some of the simple ways you can start getting people to request information from your Autoresponder. --- SIGNATURE FILE --- The quickest way to get started is to include something in the Signature file in your email program. Each program is different but the basic idea is the same. The Signature file is usually a few lines of text that automatically appear at the end of your email messages. Since I personally focus my efforts on building TrafficWave.net, I like to use something like this: --- Learn To Marketing Online Like The Pros FREE 30 Day Trial gets you started. Full details- mailto:BR1655@info.trafficwave.net. Notice the "mailto" part before my email address? That tells most email programs to make that a clickable link so they can just click it to send email to my Autoresponder. Now every time you reply to an email, your Signature file is working for you. --- DISCUSSION FORUMS --- There are a number of discussion forums you can participate in online and most of them allow you to include a Signature file when u post your comments. Discussion forums are really nothing more than a list of people with similar interests. They can exchange ideas, share information, publish tips, etc... depending on the type of group it is. It's easy to find groups related to your area of business interest. Just go to http://groups.yahoo.com/ where you can find information on literally thousands of different groups to join (they're free). Tips to making this method work: 1) Be patient. Don't start posting right away. Take some time to read the posts in the forum to get a feel for how things work. 2) Don't just start posting ads. These are typically DISCUSSION forums where people like to DISCUSS issues related to their particular area. Remember... most will allow you to includ a Signature file so that is where your "ad" can come in. 3) Be relevant. When you do decide to start posting, whether to ask questions, or to respond to other questions, make sure you are actually contributing relevant information. 4) Be professional. Even if you don't agree with someone, always be the consumate professional and use respect when interacting with the group. Following these tips will help you build credibility within the Forums and as your credibility grows, people will be inclined to review the information in your Signature file. NOTE ABOUT FORUMS: Be sure to subscribe to our own discussion forum by visiting http://finance.groups.yahoo.com/group/TRWV/ and then click "Join This Group". The TrafficWave.net Discussion Forum (TRWV) is for members of our system to share their experiences, tips, and advice with other members. It is a great way to quickly learn the business and even make some new friends online. --- Your Banner Ads --- Be sure your Banner Ads in your TrafficWave.net profile are directing people to your Autoresponder Capture Page. It is at: http://www.trafficwave.net/members/treecutter/report.html --- Your FFA Page --- If you are using the FFA Page, remember... these are people that are advertising their own offers on your FFA Page in exchange for letting you send them one ad. The ad I send directs them to my Autoresponder Capture Page. Yours is located at: http://www.trafficwave.net/members/treecutter/report.html This is why you want to be sure to set up your Autoresponder with some letters for your offer and begin promoting as soon as possible. YOUR NEXT STEP: 1) Take some time to set up your Signature file in your email program. 2) Visit http://groups.yahoo.com/ and find some discussion groups related to your area of business interest. Join a few and start reviewing their information. 3) Visit http://finance.groups.yahoo.com/group/TRWV/ and subscribe to our own discussion forum and start learning from other TrafficWave.net members. 4) Set up your Banner Ads. 5) Set up your FFA Page. Talk to you soon! Yours in success, Brian Rooney TrafficWave.net LLC